As virtual reality technologies improve and become more accessible, organizations are finding increasingly meaningful ways to use VR to educate…
Today, every business is in the business of influence. More and more organizations are working with people who can influence…
As the marketing discipline becomes more fragmented, marketing agencies and internal departments need to take a collaborative approach to achieve…
Video live-streaming, characterized by apps such as Periscope, Meerkat and Blab, is an exciting and rapidly growing space, with exceptional…
We asked global thought leaders in PR and communications what they expect in 2016. Three powerful themes emerged from their…
The Holmes Report recently released their fourth annual Creativity in PR Global Study and the results present a mixed bag…
A recent communication trend study released by Hotwire PR, indicates virtual reality (VR) could begin playing a more significant role…
For several years now, Big Data has been top of mind for a variety of industries, and that includes PR.…
A lot has been written over the last couple of years about the preponderance of storytelling and its place in…
Diversity is perhaps the hallmark of the future of PR. This realization was evident at the Creating the Future of…